Sherman Printing : Welcome

Welcome to Sherman Printing! We are a value-driven commercial printer of retail signage, full-color posters and brochures, stationery, direct mail and P.O.P. collateral. We develop cost-effective solutions to efficiently produce the highest quality projects for our clients.

We are a full-service printer and specialize in all facets of commercial printing technology – offset, screen, digital and web – which allows us to tailor our equipment to your job, and not the other way around. Our modern facility includes full desktop, pre-press, press, finishing and bindery departments, as well as warehousing and a fulfillment center. We can handle virtually any size printing job – small or large – from small-format 7" signs to large-format 126" wide posters… and everything in between…in print quantities of 10 to 100,000.

Since 1984, Sherman Printing has enjoyed a reputation throughout the New England area for excellence in producing high-quality commercial printing. Contributing to this elevated status is an exceptional staff of professionals whose skill and pride in craftsmanship ensure that every finished piece will make a positive impact.

Sherman Printing has earned numerous awards over the years – for both exceptional printing and as an exceptional supplier. We take great pride in delivering the best possible product to our customers – every job, every day.

NEW Digital Press Expands Capabilities
Sherman Printing recently added to its vast array of equipment with a new Konica Minolta bizhub C8000 Digital Press. The bizhub C8000 is a high-speed digital press that offers high-quality printing that rivals offset printing. It can print 4/4 CMYK or black and white on sheets up to 13" x 19". The C8000 is ideal for small runs of business cards, letterheads, booklets (saddlewire, perfect bound, wir-o, stitch upper left, side stapler), brochures, sales sheets and small runs up to approximately 500.

HOT OFF THE PRESS

Simplify Your Life in Three Easy Steps

Posted on 07/26/2010

Over the decades promises have been made of machines simplifying our lives. While it may be true that certain machines simplify particular parts of our lives, it seems we’re expected to do more with more machines. Does this overload make you long for those simpler times when you didn’t have a million things going on at once? Then next week is for you.

National Simplify Your Life Week, celebrated the first week of August, marks a time to find ways to simplify not only your personal life but your business marketing strategy as well. Try applying these steps to make an impact.

Focus. Sometimes we have a hard time deciding ways to reach potential customers so we use every media and hope something moves people to act. Take a look at what has worked in the past. Determine what customer segment you’re trying to reach and spend your efforts there instead of spreading yourself too thin.

Use a list. Now that you know what marketing methods you’re going to use, make it part of a routine. If Facebook is a daily task, get it done first thing. If you mail out a monthly newsletter make sure to get it in mail boxes monthly. The more you commit to getting some marketing done, the more prospects should turn to customers.

Less is more. Those with limited budgets tend to want to communicate as much as they can about their organization in as small of a budget as possible. Give your prospects fewer ideas to consume at one time. Reduce word counts and use graphics to make a larger impact with less.

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